Good morning my hordes of followers! Though seeing as this is a blog it may be evening when you read this. This weeks blog is about the act of blogging! I hope you are all riveted to hear about this one?
As our good friend McIntosh points out to us and as I went over in my P.R. post “blogs have a huge influence on individuals” (McIntosh, 2007). McIntosh continues to outline the very effects of blogging that I have stated in the PR blog. He even goes into how Wal-Mart screwed up in their P.R. department. As I have stated it is becoming extremely hard to 'pull the wool over the eyes' of modern society. I find it funny that Wal-Mart recognised the power of blogs, then abused it, then got stung! HA!
I would also like to add here that 'Blogs are conversations - so converse!' (McIntosh, 2007). This is about the collaborative form of blogging. Users have the ability to leave comments and to have 'conversations.' This is why i believe blogs should be written in an informal tone with greetings and personal writing. Dont you agree my lovely followers? Isn't it more engaging to be talked to than talked at?
In review of my blog I would like to say I am quite pleased with my tone, content and style! Although I could have made use of pictures and multimedia for depth. Also more links to relevant sites and sources would have been helpful.
Thankyou for tuning in this week my lovelies and I hope you have a good weekend!
McIntosh, E. 2007. Six Points for Organisations Entering the Web.
Thursday, April 29, 2010
Wednesday, April 21, 2010
Health and Wellbeing in new media
Are you feeling ill today my darling readers? What are your symptoms? Where does it hurt?
Your in luck because today I will be blogging about health and wellbeing!
Lets start with a case study on one of my fellow students from this unit. We were sitting in the lecture when suddnly the topic of self diagnosis was brought up and my serene listening concentration was broken. Miss Student turned to me and frantically began telling me about her self diagnosis history and the excellence of her findings.
"Oh and all my doctors really love me because I usually have it all figured out already!"
In response to this I quote my collegue Lewis (2006) who states "The web in some ways represents a kind of unregulated knowledge commons where diverse forms of information are theoretically available to anyone who can access them," (Lewis, 2006).
Enough said.
Lewis, T. (2006). Seeking health information on the internet: lifestyle choice or bad attack of cyberchondria? Media, Culture & Society, volume 28, issue 4: 521-539.
Your in luck because today I will be blogging about health and wellbeing!
Lets start with a case study on one of my fellow students from this unit. We were sitting in the lecture when suddnly the topic of self diagnosis was brought up and my serene listening concentration was broken. Miss Student turned to me and frantically began telling me about her self diagnosis history and the excellence of her findings.
"Oh and all my doctors really love me because I usually have it all figured out already!"
In response to this I quote my collegue Lewis (2006) who states "The web in some ways represents a kind of unregulated knowledge commons where diverse forms of information are theoretically available to anyone who can access them," (Lewis, 2006).
Enough said.
Lewis, T. (2006). Seeking health information on the internet: lifestyle choice or bad attack of cyberchondria? Media, Culture & Society, volume 28, issue 4: 521-539.
Thursday, April 15, 2010
Working in New Media
The workforce is changing and changing rapidly it's no lie my beloved readers. I am studying mass communication and my other major is P.R. so I will try to angle this from my point of view.
Last semester in the U.S.A I was being taught about so called Public Relations 2.0. Quite interesting in fact. The main point there is that communication has now changed dramatically. PR can no longer revolve around a defined message strategy that comes from one (organization) to many (publics and stakeholders). It is now forced to adapt the 2.0 model and go from many to many. A main objective here in my point of view is to target opinion leaders alongside publics. It has become almost impossible to 'spin' issues under the rug when those beneath the rug can cause such massive reactions at the click of a 'post' button.
Have you heard of a blogstorm? This is what will occur if caution is not used while handling delicate issues. A blogstorm is a massive attack from many angles about the issue in concern from almost anyone who has an opinion, and in the ever expanding networks of today this is a substantial part of the job.
There are also massive implications for journalists and all media savvy professions. As Gill (2007) put it 'all kinds of freelance, casualized, informal, and otherwise contingent labor arrangements' are popping up. I guess this means more opportunities for those with less privelige and more skill? Or perhaps a general degredation of everything? Or most probably vica-versa. Is it the death of newspapers as we know it? I know I for one get my news offline. I wonder what th world will be like when I am an old man, going by Moore's law it should be extremely interesting.
Gill, R. (2007). Informality is the New Black. In Technobohemians or the new Cybertariat? New Media work in Amsterdam a decade after the web. Amsterdam: Institute of Network Cultures: 24-30 & 38-43.
Last semester in the U.S.A I was being taught about so called Public Relations 2.0. Quite interesting in fact. The main point there is that communication has now changed dramatically. PR can no longer revolve around a defined message strategy that comes from one (organization) to many (publics and stakeholders). It is now forced to adapt the 2.0 model and go from many to many. A main objective here in my point of view is to target opinion leaders alongside publics. It has become almost impossible to 'spin' issues under the rug when those beneath the rug can cause such massive reactions at the click of a 'post' button.
Have you heard of a blogstorm? This is what will occur if caution is not used while handling delicate issues. A blogstorm is a massive attack from many angles about the issue in concern from almost anyone who has an opinion, and in the ever expanding networks of today this is a substantial part of the job.
There are also massive implications for journalists and all media savvy professions. As Gill (2007) put it 'all kinds of freelance, casualized, informal, and otherwise contingent labor arrangements' are popping up. I guess this means more opportunities for those with less privelige and more skill? Or perhaps a general degredation of everything? Or most probably vica-versa. Is it the death of newspapers as we know it? I know I for one get my news offline. I wonder what th world will be like when I am an old man, going by Moore's law it should be extremely interesting.
Gill, R. (2007). Informality is the New Black. In Technobohemians or the new Cybertariat? New Media work in Amsterdam a decade after the web. Amsterdam: Institute of Network Cultures: 24-30 & 38-43.
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